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Posts: 515 | Thanked: 259 times | Joined on Jan 2010
#106
Originally Posted by ericsson View Post
You are right, but wrong. Mobile phones have been commodities for a long time already and Nokia have been the preferred brand (world wide) because of quality and value.
If you're speaking about simple cellphones and not just smartphones, yes but for smartphones they are but a small fraction of the market.

Apple has in some ways taken over at the top,
I think as a single manufacturer they definitely sit at the top, but combined Android has more marketshare.

but in other ways Android devices have.
And how many companies does it take to overcome Apple?

I believe Apple is also more profitable than Nokia in mobile phones, and as such is also more profitable than all Android phones combined.

It's not the definitive view of what makes a market leader but is important to understand where Nokia is relative to Apple. Nokia's relevance in the marketplace doesn't seem to be growing.

Nokia doesn't offer the same value right now, but with MS they will. As I said earlier, a revolution is not needed, only something that is perceived as equal value as the others regarding HW, OS and ecosystem.
And right now they have a long way to go.
 

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