If memory serves me correct, Risku said in one of his articles that the whole Ovi shindig is being developed by a Londonese firm that has very little else to do with Nokia.

Maybe its time to give these fellows a boot or integrate them with some people who have actually seen code before in their lives.

Another explanation might be that there aren't enough people working on the store, as its not as of yet "off its feet" by any measure. Kind of a catch 22 though if they won't hire more folks before its more succesful.