Thread: Nokia PureView Lumia Videos Are Fraudulent
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gerbick
2012-09-09 , 19:08
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#67
Originally Posted by misterc View Post
i consider pretty much any and all advertisement SPAM but, still. advertisement companies get instructions, brain storm some media to embody a message & present it to the company...
I've worked at 3 agencies in the past. Creative expression sometimes comes in the form of hyperbole. And if the project manager and/or salesperson can sell it, that hyperbole becomes the ads that you see and the consumer gets upset about much later.

I can never say that I've had a hamburger look like the ones in the commercials. Can say the same for most electronics too.

case at hand, for past NOKIA product introductions there never were such "lies" involved
Wouldn't know. The advertising in North America has been nonexistent since the late 80's. The ones in Europe were simple: "Nokia has a new phone. Buy it. Buy its replacement too that's just around the corner next year."

don't blame the ad company for using whatever was needed to get the message across, okay?
Ever worked at an ad agency? Curious.