Obviously porn won't be a profitable commodity to their primary target demographics. It may open up iTunes to some more segments (pervs) at the cost of losing their family-friendly image, which is their primary audience.
Being a business, I'm sure they're still trying to figure out ways to peddle adult materials through their infrastructure without affecting their main revenues.
In America a brief picture of Janet Jackson's nipple (cf. Superbowl Wardrobe Malfunction) is a huge deal with far too many people while a picture of someone shot or stabbed in the breast is no problem at all.
I won't inject religion here but feel free to draw your own conclusions as to where this fundamentally stems from.
P.S. I don't need porn apps when my N810 can browse porn sites with little fear of malware. Who'd bother writing a MicroB virus?
BTW, what do you say, if it'd have benn Nokia instead of Apple, would they have removed those apps from Ovi store?
If Nokia is in the same predicament as Apple, I believe they will do the same. Here are the variables:
- A running shop with 150,000 titles; mostly rated G.
- 75+ millions (?) iPhones & iPod Touchs sold, with a good percentage already tied to active iTunes account.
- Significant chunk of their demographic cares about family-friendly content.
Due to the existing family-friendly situation, I'm guessing most underaged iphone/touch owners will not have parental restriction enabled on their devices.
One thing that should be noted is that "family friendly" takes a back seat to "profit" when the relationship is between Apple and a big publisher. The last time I read about this, the Playboy app and the Sports Illustrated Swimsuit app were still available.